Incredible Mego WGSH Auctions on eBay!
41 year-old Joseph A. Zyskowski is a real estate agent in Nevada, and he has one of the most incredible stories in the history of Mego collecting.
This week, Joe started auctioning his staggering collection of Mego WGSH figures. Joe started buying these toys as a prescient 11-year old kid, way back in 1978. In just three years, Joe managed to acquire nearly every 8″ Super-Hero toy Mego ever produced, including several of the rarest packaging examples known to exist.
Joe’s childhood collection includes Window Boxes, one 1st Issue card (perhaps the rarest) and several 2nd Issue cards.
There are precious few holes in Joe’s collection, all of which befuddle him. I recently Emailed Joe, asking about Speedy and Kid Flash, two figures curiously lacking in his collection. Joe wrote back:
When I was 12 I wrote the words “1979 Hero Obsolite” on the bottom of this card and Wondergirl’s. The word “obsolite” was meant to indicate that the figures were discontinued and no longer being sold in stores. The Teen Titans figures were EXTREMELY difficult to find. I was only able to purchase Aqualad and Wondergirl and never found the rest of them in stores after that. Which was quite a bummer because I really wanted Speedy and Kid Flash, too.
Tonight, I replied to Joe, in an attempt to shed some light on his other mysteries. If he replies, I’ll discuss it further on the blog. Until then, here’s what I wrote:
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Hi Joe,
Thank you for the wonderful response. I wanted to pass on some information I gathered while researching my Mego book, which you might find interesting:
First, the likely reason you were never able to find Tarzan as a kid, is that you started collecting in 1977. Due to contract disputes between Mego and Edgar Rice Burroughs, Inc. (ERB), Mego lost the rights to produce Tarzan figures in 1976… the year BEFORE you started collecting. Under the terms of the agreement, ERB allowed Mego to sell off existing inventory, but clearly the stores near you (wherever you grew up) had already run out of Tarzan inventory when you started hunting down Mego toys.
Second, regarding the other two characters you couldn’t find as a kid (Speedy and Kid Flash): The truth is, all four Teen Titans were poor sellers (aka “Peg Warmers”), and could be found on “clearance” at Toys “R” Us stores well into the 1980s. However, you purchased most of your figures through Heroes World (by the way, did you shop at one of their mall stores, or did you order figures through their comic book catalogs? I’m really curious!), and Heroes World evidently sold out most of their Titans inventory very early on: The Titans first appeared in the April 1977 Heroes World catalogs. By the time Heroes World issued their very next catalog, mere months later (Fall 1977), they offered only Speedy and Wondergirl.
Based on that fact, I’m surprised you were able to acquire Aqualad from Heroes World. I would have guessed Aqualad and Kid Flash would be the two you couldn’t find, but the point is that HW either: 1) Ordered lightly on the Titans wave; 2) Sold the figures briskly; 3) Sent you one of the last Kid Flash figures in their inventory or; 4) Some combination of the above.
Next, in your “1st Issue” (aka “Kresge”) carded Shazam auction, you commented:
“The funny thing about this figure is that I can’t remember Kresge’s at all! In my mind’s eye, I remember buying this figure at a K-Mart, but that obviously wasn’t the case. I must have been more concerned about where the toy isle was vs what store I was shopping at! Thanks for your interest in my collection.”
Your memory of buying this figure at Kmart is most certainly correct. S.S. Kresge (the five-and-dime store that created Kmart) was an early Mego supporter, ordering sufficient quantities to warrant ‘owned-brand’ packaging (i.e. true “Kresge” cards). However, by the time Mego issued your particular Shazam card, Kresge no longer ordered sufficient quantities to receive owned-brand 1st Issue “Kresge” cards. Kresge still offered Mego toys, but the lion’s share of inventory was routed to more profitable Kmart stores.
In other words, you don’t remember “Kresge” for a reason; you likely bought the toy at Kmart, as your memory suggests.
I hope this information sheds some light on the mysteries of your truly astonishing attempt to “Collect ‘em All” as a kid.
Finally, I would really love to correspond with you after the auctions are completed. I find your story absolutely fascinating, and I’d love to hear your memories, and document them on my book blog.
—
My fingers are crossed that Joe replies. I can’t wait to talk to him again!
Post your comments below. I’d like to hear your thoughts.
Benjamin
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posted in 1st Issue Blister Cards, 2nd Issue Blister Cards, Daily Mego Adoration, Mego Memories, Mego World's Greatest Super-Heroes, S.S. Kresge, Tarzan, Teen Titans, Window Boxes, World's Greatest Toys, eBay Auctions | 2 Comments

Here’s our 



This card was produced between the ©1976 and the ©1977b card, which includes more characters. The card has a 1977 copyright and new illustrations, but bears the same Country of Origin statement as the ©1976 card. The graphics on the back of the card remain identical to the ©1976 card. These elements suggest it preceded the more common ©1977b card.


















Mego created this new card, consolidating their entire DC offering onto a uniform package design. This card is marked “1976,” the most recent year DC updated their copyrights. As with all the window boxes that preceded this packaging style, the copyright information includes the phrase “in the British Colony of Hong Kong.”
This card was produced between the ©1976 and the ©1977b card, which includes more characters. The card has a 1977 copyright and new illustrations, but bears the same Country of Origin statement as the ©1976 card. The graphics on the back of the card remain identical to the ©1976 card. These elements suggest it preceded the more common ©1977b card.
This is the primary 1977 DC card, as Mego issued eight characters, compared to four for the preceding ©1977a card, and just three for the subsequent ©1977c card. All artwork is identical to the ©1977a, except for Batgirl, whose card uses the “1976″ artwork. The Country of Origin statement reads “…Hong Kong” instead of “…British Colony of Hong Kong.”Prior to production of this card, Mego cancelled Supergirl, Catwoman, Mr. Mxyzptlk and Green Arrow.
Mego only issued Superman, Batman and Robin on this 3rd Version of the ©1977 Card. Large quantities of ©1977b cards went to Harbert for distribution in Italy. Superman, Batman and Robin were top sellers in the line, and it’s possible there weren’t enough ©1977b cards produced to satisfy both Harbert and U.S. retailers. Another contributing factor could be the ©1978 Hulk and Spider-Man cards produced at the same time. Additional quantities of the equally popular DC character would add variety to casepack assortments.
The mysterious 2nd Issue card combines graphical elements Mego used between 1977 and 1979, but never simultaneously. The front character illustrations match the ©1977 cards while the coloration on the back matches the ©1979 cards, in particular, Batgirl’s red purse. Unlike other ©1979 cards, however, the Wonder Woman card back includes the word “Official” above the masthead. Also, the registration mark (®) is printed in white ink, a distinction Mego did not introduce domestically until the ©1979 cards.
This was the last official card issued for DC characters. It came out sometime between fall 1978 and spring 1979, and was produced until Mego cancelled the line in 1982. The copyright year is 1979 on all cards, except for Batgirl, which is incorrectly marked “1977.”





