27th June 2008

Our Last Goodbye

I posted news of this blog’s demise (not ‘greatly exaggerated’) last night, but I wish to post a coda.

It was important to me that I document the entire journey of making this book, and this blog was a wonderful outlet for that endeavor. It was a catharsis for me, and a whole helluva lot of fun.

Upon returning from my recent vacation, I decided to shutter the blog and shift my focus onto new and exciting projects. I did so last night.

I came home tonight to find my very first Royalty Payment for the book (!)… a hefty little check. This coincidence was not lost on me, confirming my decision to move on. I now feel the book is finally DONE, and I finally know the book was a success.

Before I go, I want to acknowledge those who made this journey so much fun.

My deepest appreciation goes out to all who:

  • Purchased the book
  • Contributed to the book and/or the blog
  • Took the time to write to me about Mego
  • Continue to support my favorite sites: Mego Museum, Plaid Stallions and The Aquaman Shrine.
  • Continue to love and appreciate Mego (both the company and their toys)

In parting, I’ll post the final few “What In The (Mego) World?” contests I had already prepared for the coming months. Perhaps you know the answers, perhaps not. Regardless, I thank you for joining me on this roller coaster ride over the past two years!

Here are the final contests, in order:

What in the (Mego) World?!

July 2008

What in the (Mego) World?!

What in the (Mego) World?!

August 2008

What in the (Mego) World?!

What in the (Mego) World?!

September 2008

What in the (Mego) World?!

“Come on, Lika… we’re going home.”

— Jack Paar’s last words as host of “The Tonight Show,”
calling to his dog sitting in the audience.

Best to all of you,

Benjamin

p.s. Hit “Reload” on your browser to see one last masthead graphic… a little love from Mego’s Green Goblin.

posted in World's Greatest Toys | Comments Off

17th June 2008

AFTER 2 YEARS: CLOSED FOR BUSINESS!

I’m shuttering the blog for good.

There are two years’ worth of blog archives covering the making of the book, as well as plenty of other geek stuff.

It’s been a lot of fun documenting this journey, and I thank you for reading.

Benjamin

posted in Random Musings | Comments Off

17th June 2008

Contest: What in the (Mego) World?

It’s been almost a month since the last contest (which was reportedly far too easy), so here’s the next What in the Mego World? contest. Hopefully, this one is a little more difficult. Good luck!

What in the (Mego) World?!

Correctly identify each of the following four Mego-related items:

What in the (Mego) World?!

Contest starts at noon EST (9am Pacific) today, June 17, 2008. Eligible answers must be posted in the comments section below. First correct answer wins! Answers will be posted the following day. Previous winners are ineligible. I look forward to your answers.

_____

Update: June 18, 2008 7:30pm PST
The contest has officially ended. To recap:

The Winner

There was no winner

Here we go:

The Anwers

What in the (Mego) World?!

The correct answers are:

  1. Bruce Wayne Suit
  2. Aquaman Gloves (would have accepted Robin Gloves)
  3. Green Goblin Satchel
  4. Detail of Hall of Justice Playset (floor)

Thanks to Jay, Bryan and Scott for playing.

Benjamin

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posted in Contests, Daily Mego Adoration, What in the Mego World?, World's Greatest Toys | Comments Off

16th June 2008

New Article: Mego Retailers!

Today, we gather the collective knowledge of Mego Museum members, who contributed their memories in an effort to catalog every retailer that sold Mego toys back in the day! Sadly, most of these stores are long-gone, but that’s partially what makes visiting the past so much fun… it’s the only way we can go back in time.

I recently blogged my compilation of Mego WGSH Item Numbers, which is a helpful resource for collectors, fans and historians alike. While that article may be interesting only to hard-core collectors/historians, I believe this new article is fun for anyone (those raised in the ’70s, at least) to browse.

Without further ado, I present:

Mego Retailers: Stores from the Good Ol’ Days!

Retailers

You can read the article here.

Post your comments below. I’d like to hear your thoughts.

Benjamin

Exclamation Want to learn more about Mego and the World’s Greatest Super-Heroes?
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posted in Daily Mego Adoration, Mego Memories, Mego Packaging, Mego Retailers, Price Stickers, World's Greatest Toys | Comments Off

13th June 2008

Incredible Mego WGSH Auctions on eBay!

41 year-old Joseph A. Zyskowski is a real estate agent in Nevada, and he has one of the most incredible stories in the history of Mego collecting.

This week, Joe started auctioning his staggering collection of Mego WGSH figures. Joe started buying these toys as a prescient 11 year-old kid, way back in 1978. In just three years, Joe managed to acquire nearly every 8″ Super-Hero toy Mego ever produced, including several of the rarest packaging examples known to exist.

Joe’s childhood collection includes Window Boxes, one 1st Issue card (perhaps the rarest) and several 2nd Issue cards.

There are precious few holes in Joe’s collection, all of which befuddle him. I recently Emailed Joe, asking about Speedy and Kid Flash, two figures curiously lacking in his collection. Joe wrote back:

When I was 12 I wrote the words “1979 Hero Obsolite” [sic] on the bottom of this card and Wondergirl’s. The word “obsolite” [sic] was meant to indicate that the figures were discontinued and no longer being sold in stores. The Teen Titans figures were EXTREMELY difficult to find. I was only able to purchase Aqualad and Wondergirl and never found the rest of them in stores after that. Which was quite a bummer because I really wanted Speedy and Kid Flash, too.

Tonight, I replied to Joe, in an attempt to shed some light on his other mysteries. If he replies, I’ll discuss it further on the blog. Until then, here’s what I wrote:

Hi Joe,

Thank you for the wonderful response. I wanted to pass on some information I gathered while researching my Mego book, which you might find interesting:

First, the likely reason you were never able to find Tarzan as a kid, is that you started collecting in 1978. Due to contract disputes between Mego and Edgar Rice Burroughs, Inc. (ERB), Mego lost the rights to produce Tarzan figures in 1976… two years BEFORE you started collecting. Under the terms of the agreement, ERB allowed Mego to sell off existing inventory, but clearly the stores near you (wherever you grew up) had already run out of Tarzan inventory when you started hunting down Mego toys.

Second, regarding the other two characters you couldn’t find as a kid (Speedy and Kid Flash): The truth is, all four Teen Titans were poor sellers (aka ‘Peg Warmers’), and could be found on discount clearance at Toys “R” Us stores well into the 1980s. However, you purchased most of your figures through Heroes World (by the way, did you shop at one of their mall stores, or did you order figures through their comic book catalogs? I’m really curious!), and Heroes World evidently sold out most of their Titans inventory very early on: The Titans first appeared in the April 1977 Heroes World catalogs. By the time Heroes World issued their very next catalog, mere months later (Fall 1977), they offered only Speedy and Wondergirl.

Based on that fact, I’m surprised you were able to acquire Aqualad from Heroes World. I would have guessed Aqualad and Kid Flash would be the two you couldn’t find, but the point is that HW either: 1) Ordered lightly on the Titans wave; 2) Sold the figures briskly; 3) Sent you one of the last Kid Flash figures in their inventory or; 4) Some combination of the above.

Next, in your “1st Issue” (aka “Kresge”) carded Shazam auction, you commented:

“The funny thing about this figure is that I can’t remember Kresge’s at all! In my mind’s eye, I remember buying this figure at a K-Mart, but that obviously wasn’t the case. I must have been more concerned about where the toy isle was vs what store I was shopping at! Thanks for your interest in my collection.”

Your memory of buying this figure at Kmart is most certainly correct. S.S. Kresge (the five-and-dime store that created Kmart) was an early Mego supporter, ordering sufficient quantities to warrant ‘owned-brand’ packaging (i.e. true “Kresge” cards). However, by the time Mego issued your particular Shazam card, Kresge no longer ordered sufficient quantities to receive owned-brand 1st Issue “Kresge” cards. Kresge still offered Mego toys, but the lion’s share of inventory was routed to more profitable Kmart stores.

In other words, you don’t remember “Kresge” for a reason; you likely bought the toy at Kmart, as your memory suggests.

I hope this information sheds some light on the mysteries of your truly astonishing attempt to “Collect ‘em All” as a kid.

Finally, I would really love to correspond with you after the auctions are completed. I find your story absolutely fascinating, and I’d love to hear your memories, and document them on my book blog.

My fingers are crossed that Joe replies. I can’t wait to talk to him again!

Post your comments below. I’d like to hear your thoughts.

Benjamin

Exclamation Want to learn more about Mego and the World’s Greatest Super-Heroes?
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Current Music: ‘Til I Gain Control Again, Emmylou Harris

posted in 1st Issue Blister Cards, 2nd Issue Blister Cards, Daily Mego Adoration, Mego Memories, Mego World's Greatest Super-Heroes, S.S. Kresge, Tarzan, Teen Titans, Window Boxes, World's Greatest Toys, eBay Auctions | Comments Off

13th June 2008

Celebrating a Mego Birthday!

I spoke with Linda McNett yesterday. Between 1974-1978, Linda was (Mego V.P.) Neal Kublan’s Personal Assistant. Linda’s husband, John McNett — whom she met while working at Mego — was Mego’s Director of Design from 1977-1979.

Here are two shots of Linda working at Mego in the 1970s:

John and Linda McNett

Above Left: Linda in Mego’s ‘new’ offices at 41 Madison Avenue, NYC.
Above Right: Linda answering the phone in Neal Kublan’s office inside the ‘Old Building’ in 1975 (note the Mego Wants You To… Go Ape! poster in the background).

Here are two (never-before-published) 1978 photos of John, working and smoking* in his Mego office:

John and Linda McNett

Above: John, looking too-cool-for-school. They’re hard to make out, but there are the prototype Micronauts on his desk in the left-hand photo!

*Don’t smoke cigarettes, kids. Apparently, they’re bad for you. (NB: Smoking is still cool)

Both Linda and John helped me create the Mego book, improving it immeasurably. Early on, John critiqued my graphic design (he absolutely hated my type face… advice I really needed and happily accepted), while Linda shared her memories and photo albums of days spent working at Mego. I’m proud to say that Linda and John have become dear friends.

John and Linda McNett

Above: Linda, looking adorable in the “old” Mego office at 1 Madison Square Plaza, NYC; Linda McNett’s (Née “Larkin”) gold-foil Mego business card.

We hadn’t spoken in a while, and Linda called yesterday to check in with me, to see what’s up and ask how the book is doing. She told me that John recently celebrated his 70th birthday! Please join me in shouting-out-loud:

Happy birthday, John!

Thanks to Linda, we can be there in belated spirit. Here’s John, blowing out the candles on his 70th birthday cake:

John and Linda McNett

The Guest of Honor at John’s surprise party was none other than legendary Mego artist Sal Mucaro (whose son, Tory, also worked for Mego). I was thrilled when Linda Emailed me this photo of Sal Mucaro, chillin’ at John’s birthday party… and thumbing through the Mego book!

John and Linda McNett

Above: Legendary Mego artist Sal Mucaro perusing my book. Phew. How cool is that?!

Linda must be the coolest cat I know. Catching up on the phone, we talked about music and her love of Metal bands. Admittedly, I was taken aback by her musical tastes. Hell, the last time I discussed music with her, I was sending her bootleg CDs of vintage Harry Chapin concerts (courtesy of Mego-head Rob Chatlin). I guess I had her pegged for a ’70s folk music fan.

Lo and behold, Linda is a true aficionado of all things cool. She asked whether I am down with bands like Deftones, early Marilyn Manson, Disturbed, Godhead and Static-X (for you old-skool Mego-heads: Yes, I did tell her that Static-X story).

Linda’s favorite album? The soundtrack to Queen of the Damned. Right on! No folk music on that record.

Jeez. I already knew Linda was cool. I mean, she got to work at Mego, for the luv o’ Mike. She loves to paint. She loves to travel and constantly learn. She has the most enviable “Joie de Vive” I’ve ever witnessed. And now she’s gotta be a hard-core, hipster music geek, too?! It’s just not fair.

Linda even loves her some cheez-metal (a particular weakness of mine), as evidenced by this snapshot of a Tshirt she feverishly hunted down:

John and Linda McNett

Yep. That’s a freakin’ Skid Row Tshirt. Linda searched for a long time to find a Tshirt featuring Baz with the entire band. And she finally found it.

And she’s stoked.

When I grow up, I want to be cool like Linda McNett.

Mego Ben’s Related and Cool Links:

Post your comments below. I’d like to hear your thoughts.

Benjamin

Exclamation Want to learn more about Mego and the World’s Greatest Super-Heroes?
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posted in Acknowledgements, Articles, Book Production, Book Research, Daily Mego Adoration, John and Linda McNett, Mego Corporation, Mego Memories, World's Greatest Toys | Comments Off

12th June 2008

Reminder: Father’s Day is Sunday!

A lot of guys in the hobby are dads themselves, but let’s not forget our own fathers, dads, pops, da-das, daddies, or whatever dumb name you called your old man.

I always called my dad “Ray.”

Long story.

Forgot? No problem. Send dad an Amazon Gift Certificate. They’re cool, plus you support WorldsGreatestToys. Woo-hoo!

Benjamin

posted in Acknowledgements, Random Musings, World's Greatest Toys | Comments Off

12th June 2008

Mego Price Stickers: Another Scott Adams Mystery!

Recently, Mego-head Scott Adams shared his set of mysteriously identical price stickers. Scott’s pretty sure they are from Service Merchandise.

When Scott submitted those awesome photos, he also sent another price sticker that has me stumped. This sticker, affixed to a MIB Mego Lizard, is utterly mysterious:

Price Sticker

The sticker reads:

  • PRANGE
  • T
  • 661 36
  • $2.97

P-Range? Prange? Pranget?! Any idea who produced this sticker, thus selling a fine MIB Mego Lizard? Post your comments below. I’d like to hear your thoughts.

Benjamin

Exclamation Want to learn more about Mego and the World’s Greatest Super-Heroes?
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posted in Daily Mego Adoration, Lizard, Price Stickers, Window Boxes, World's Greatest Toys | 1 Comment

11th June 2008

Mego Sketch Pad: Splash Pages!

While working on the book, I spent a fair amount of time developing and refining the ‘universal’ elements of the book. In an effort to present the information (somewhat) comprehensibly, I recognized a need for strict consistency among the chapter layouts.

From the outset, I knew I wanted to include 360-degree ‘revolution’ photos of each figure. I also knew I wanted each character to have his or her own chapter, including a standardized ‘Splash’ page. I recall many hours spent developing the final layout for the Splash pages.

Back in November 2006 (a year before the book’s release), I posted a “Mego Sketch Pad” blog, discussing a sketch for the Tarzan Splash page. Shown below is that original concept (left) next to the final layout (right).

Sketch Pad

Going through my image library recently, I came across another original Splash page sketch… for Joker. This early sketch, created at the beginning of 2005, reveals just how much the concept evolved, including the addition of Mego box character illustrations (thanks to the incredible work of Mego-head Scott Arendsen, who provided all the drawings) as well as a large strip of each character’s packaging color; It has been suggested to me that another book — which shall remain unnamed, but was released shortly after mine — shamelessly ripped off this design element.

Following is a side-by-side comparison of my early Joker Splash page concept (left) next to the final layout (right):

Sketch Pad

Post your comments below. I’d like to hear your thoughts.

Benjamin

Exclamation Want to learn more about Mego and the World’s Greatest Super-Heroes?
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posted in Book Production, Book Status, Daily Mego Adoration, World's Greatest Toys | Comments Off

10th June 2008

1977 Mego Giveaway!

Neato Coolville has posted a fun blog showing a vintage ad, a 1977 promotion between 16 Magazine and Mego.

Check out the blog!

Neato Coolville

Benjamin

posted in Mego Corporation, Mego Memories, Mego's Glory Days, Random Musings | Comments Off