Daily Mego Adoration: DC “2nd Issue” Cards (part 3)
| Here is our Daily Mego Adoration for Monday, March 24, 2008. |  |
| Let’s finish up with these lovely 2nd Issue DC Cards! |
This post wraps up my 3-part series of Daily Mego Adoration blogs about Mego’s “2nd Issue” DC cards. Today I want to show ‘detail’ photos of each card’s distinguishing features, which I discussed in yesterday’s blog.
On the front of each card, Mego printed a “Country of Origin” statement, a legal requirement for all goods manufactured outside the United States. These statements comprise some of the packaging distinctions, as demonstrated below. Most notable is Mego’s cessation of the phrase “THE BRITISH COLONY OF” from later cards.
Note, too, the ©1977 Wonder Woman’s “Country of Origin” statement; the typography is unlike any other card! Incidentally, the trademark (™) on the Mego logo helps chronologically place the mysterious Wonder Woman card before the ©1979 card.
2nd Issue DC Card-Front Variations: Country of Origin
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| Above: ©1976 “Country of Origin” Statement |
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| Above: ©1977a “Country of Origin” Statement |
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| Above: ©1977b “Country of Origin” Statement |
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| Above: ©1977c “Country of Origin” Statement |
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| Above: ©1977 2nd Issue Wonder Woman “Country of Origin” Statement |
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| Above: ©1979 “Country of Origin” Statement |
On the back of each card, there are three areas of distinction: Batgirl’s purse, the WGSH masthead and Penguin’s coloration. Following are pictures that demonstrate the differences between Batgirl purses and WGSH mastheads.
Batgirl’s purse started out yellow-on-gray. The ©1977c card is red-on-black, while both the Wonder Woman and ©1979 cards are black-on-red.
The trademark (™) on the WGSH mast started out white. On the ©1977c card, it is black, while both the Wonder Woman and ©1979 cards replace the trademark with a white registration (®) mark.
2nd Issue DC Card-Back Variations: Batgirl Purse and WGSH Masthead
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| Above: ©1976 card |
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| Above: ©1977a card |
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| Above: ©1977b card |
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| Above: ©1977c card |
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| Above: ©1977 Wonder Woman card |
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| Above: ©1979 card |
The Penguin illustration in the lower right corner on the back of each card also changed along the way. With the introduction of the ©1977c card, Mego finally added the character’s skin color that is missing from earlier packaging variations:
2nd Issue DC Card-Back Variations: Penguin Coloration
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| Above ©1976 card | Above ©1977a card | Above ©1977b card |
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| Above ©1977c card | Above ©1977 WW card | Above ©1979 card |
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Benjamin
Blog Credits and legal stuff: Images published by Benjamin Holcomb and TwoMorrows Publications. All rights reserved. Images may not be reprinted or published without prior written consent from the publishers.
posted in 2nd Issue Blister Cards, 2nd Issue DC Cards, Batgirl, Batman, Copyrights and Trademarks, Daily Mego Adoration, Mego Corporation, Mego Packaging, Mego Questions, Mego World's Greatest Super-Heroes, Penguin, Robin, Wonder Woman, World's Greatest Toys | 0 Comments